Improve Your Keyword Performance & Match Types For Your Google Ads

Optimizing Keyword Performance & Match TypesListen to the audio version of this blog: https://runningrobots.com/wp-content/uploads/2023/07/keyword-performance.m4a   Every online marketing strategy revolves around keywords. The right keywords bring in the right audience, and therefore, a successful Google Ads campaign relies on choosing keywords that perform well. Week 3 of our Google Ads tutorial series is here, and…

Why Search Term Audits are the Secret Sauce to PPC Success

Hello world! (isn’t that how all new blogs start?)Listen to the audio of this article here: https://runningrobots.com/wp-content/uploads/2023/07/search-term-audits.m4a   Today we’re going to peel back the layers of the often complicated world of Pay-Per-Click (PPC) advertising. Specifically, we’re focusing on one key ingredient to ensuring your PPC campaigns are as successful as they can be: search…

Exploring The Google Ads Dashboard: 5 Key Features & Benefits

Week #1: Exploring The Google Ads Dashboard: 5 Key Features & BenefitsListen To This Audio Blog On Running Robots Radio: https://runningrobots.com/wp-content/uploads/2023/06/week_1_google_ads_dashboard.m4a   Running a successful Pay-Per-Click (PPC) campaign requires more than just setting up ads and letting them run. Continuous monitoring and optimization are essential to ensure optimal performance and maximize your return on investment…

The 17 Actions You Or Your Agency Should Be Doing For Your Google Ads Account (In Plain English!)

Intro to improving your Google Ads performanceListen to this article on Running Robots Radio Audio Blog: https://runningrobots.com/wp-content/uploads/2023/06/17_PPC_optimizations.m4a Read Time: 7 Minutes   There will be a future when AI has taken over, robots run everything, Sarah Conner (Terminator, very anti-robot!) was finally accepted as a lunatic and PPC accounts optimize themselves. Until that future, work…