The Power of Words: 5 Steps to Mastering Ad Copy Review for Google Ads

Listen to the audio blog version of this article below   https://runningrobots.com/wp-content/uploads/2023/07/ad-copy.m4a   In the world of Google Ads, words are your power tool. They serve as your representative, your salesperson, and your influencer (sorry to use that word ugh!); all packed into a couple of lines and few characters. Crafting the perfect Google ad…

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Decoding the Mystery of Google Ads: Keyword Status Warnings

Week 4: Decoding the Mystery of Google Ads: Keyword Status WarningsListen to the audio blog version of this article:   https://runningrobots.com/wp-content/uploads/2023/07/keyword-status-warni.m4a   Imagine you’re planning a party and you’ve made a list of all the people you want to invite. But, what if your invitations don’t reach some of your friends because their addresses are…

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Improve Your Keyword Performance & Match Types For Your Google Ads

Optimizing Keyword Performance & Match TypesListen to the audio version of this blog: https://runningrobots.com/wp-content/uploads/2023/07/keyword-performance.m4a   Every online marketing strategy revolves around keywords. The right keywords bring in the right audience, and therefore, a successful Google Ads campaign relies on choosing keywords that perform well. Week 3 of our Google Ads tutorial series is here, and…

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Why Search Term Audits are the Secret Sauce to PPC Success

Hello world! (isn’t that how all new blogs start?)Listen to the audio of this article here: https://runningrobots.com/wp-content/uploads/2023/07/search-term-audits.m4a   Today we’re going to peel back the layers of the often complicated world of Pay-Per-Click (PPC) advertising. Specifically, we’re focusing on one key ingredient to ensuring your PPC campaigns are as successful as they can be: search…

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Exploring The Google Ads Dashboard: 5 Key Features & Benefits

Week #1: Exploring The Google Ads Dashboard: 5 Key Features & BenefitsListen To This Audio Blog On Running Robots Radio: https://runningrobots.com/wp-content/uploads/2023/06/week_1_google_ads_dashboard.m4a   Running a successful Pay-Per-Click (PPC) campaign requires more than just setting up ads and letting them run. Continuous monitoring and optimization are essential to ensure optimal performance and maximize your return on investment…

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The 17 Actions You Or Your Agency Should Be Doing For Your Google Ads Account (In Plain English!)

Intro to improving your Google Ads performanceListen to this article on Running Robots Radio Audio Blog: https://runningrobots.com/wp-content/uploads/2023/06/17_PPC_optimizations.m4a Read Time: 7 Minutes   There will be a future when AI has taken over, robots run everything, Sarah Conner (Terminator, very anti-robot!) was finally accepted as a lunatic and PPC accounts optimize themselves. Until that future, work…

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Building a Website: An Analogy to Constructing a House – A Step-by-Step Guide to the Website Design Process

Building a website involves multiple phases, just as building a house does. These phases include discovery/gathering information, planning and designing, development, testing, and launching. By breaking the process down into these distinct steps, it is easier to manage the project and ensure that the end result is a high-quality website that meets the needs of…

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The Benefits of Connecting a Manufacturing Company’s Website to Their CRM and ERP Systems

Benefits of Website ConnectionsA manufacturing company can benefit from connecting their website to their CRM (Customer Relationship Management) and ERP (Enterprise Resource Planning) systems in several ways.Seamless ExperienceFirst, connecting these systems can provide a more seamless experience for customers who are looking for information about the company’s products and services. For example, a customer who…

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Top WordPress Security Best Practices for Manufacturing Industry Websites

Keep Your WordPress Site Up to DateWordPress is a popular content management system (CMS) used by many businesses in the manufacturing industry to create websites. However, like any other website, a WordPress site is vulnerable to security threats and attacks. To protect your WordPress website and keep it secure, it is important to follow best…

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WooCommerce vs Shopify: Which E-Commerce Platform is Best for Your Business?

WooCommerce and Shopify are both popular e-commerce platforms, but they have different strengths and weaknesses. WooCommerce is a WordPress plugin that allows users to turn their WordPress website into an online store. It offers a wide range of features and tools for managing products, processing orders, and handling payments, and it is known for its…

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